Fests & Outdoors sector
High-energy festivals, concerts, and branded outdoor experiences that move crowds and build connections.
From large-scale expos and employee concerts to vibrant IP festivals and team tournaments, we create immersive outdoor experiences that spark joy and deliver results. Whether it’s 700 employees or 13,000 pet lovers, every moment is designed for energy, emotion, and brand connection.
Case Study
FURFEST - INDIA’s L ARGEST PET EXPO
Introduction
FurFest 2022 : a 3-day pet-focused festival in New Delhi,
spanning 1,50,000 sq. ft.
Execution
It gathered Exporters, Importers, Groomers, Breeders, Pet food companies & Entrepreneurs from various categories. The event featured a pet fashion show, games, food, and live music bands. An award night celebrated industry experts. With 130+ exhibitor stall, it attracted over 13000 visitors.
Case Study
ONGC - ROCK CONCERT
Introduction
Employee engagement reimagined for ONGC’s millennials
Execution
Designed for the younger workforce across ONGC stations
Created through collaborative feedback from employees
Delivered a nostalgic rock concert experience rooted in
college-day vibes
Widely appreciated as an inclusive and energetic
engagement format
Impact
The concert format broke the monotony of corporate
engagement, building excitement, emotional connection, and
cultural relevance for ONGC’s new-age workforce.
Case Study
PEPSICO - TEAM BUILDING SPORTS TOURNAMENT
Objective
A dynamic sports-based engagement for internal teams
Execution
Hosted cricket, relays, tug-of-war, and indoor games
Customized jerseys, trophies, and live commentary
enhanced experience
Managed logistics across two consecutive editions (2013
& 2014)
Engaged 700+ employees and strengthened team morale
Appreciated as a benchmark HR activity with repeat
implementation
Impact
This sporty initiative united PepsiCo’s departments, uplifted
morale, and created a legacy of high-energy, culturally
aligned employee bonding.
Case Study
Holi Boom - Festival IP
Objective
A high-energy Holi celebration built for Gen Z
Execution
One-day music and color festival with 3,500+ attendees
Featured DJ sets, color cannons, hydration & safety zones
Sponsored engagement via games, sampling, and
merchandise
25,000+ digital engagements and strong influencer buzz
Delivered on-ground ROI for all partner brands
Impact
The event positioned Holi Boom as a scalable, vibrant IP
with cultural impact and strong commercial viability for
brand partners.
We've worked with some of the biggest brands
